NOVA Tastings

Brand Ambassador

Blacksburg/Christiansburg/Radford, VA - Part Time

Join a Fast-Growing, Industry-Leading Company!

NOVA Tastings LLC is one of the fastest-growing beverage sampling companies in Virginia, Washington D.C., and Maryland. We partner with leading wine, spirits, beer, and ready-to-drink brands to create engaging in-store tasting experiences that connect consumers with products they love.

We're currently seeking energetic, outgoing, and reliable Brand Ambassadors to represent our brands at Kroger and ABC locations in Blacksburg, Christiansburg, and Radford. If you enjoy meeting new people, working independently, and creating memorable consumer experiences, we'd love to hear from you.

Why Join NOVA Tastings?

  • Flexible scheduling with most events on Fridays, Saturdays, and Sundays
  • Opportunity to work with premium beverage brands
  • Paid training and ongoing support
  • Independent, fun, and social work environment
  • Opportunities for additional shifts based on performance
  • Work close to home whenever possible
  • Join a company that continues to expand throughout Virginia and beyond

Compensation

Paid per completed shift (must meet all event reporting and performance requirements)

  • Virginia ABC Events
    • Single 2-hour shift: $60
    • Back-to-back 2-hour shifts: $120
  • Grocery Store Events
    • 4-hour shift: $100

Many Brand Ambassadors work multiple events each month, creating a flexible source of supplemental income.

What You'll Do

  • Conduct professional in-store beverage tastings
  • Educate consumers about featured products, flavor profiles, and brand stories
  • Create a welcoming and engaging experience for shoppers
  • Encourage product trial and support retail sales
  • Set up and break down tasting displays
  • Submit event reports, photos, and required documentation following each event
  • Represent NOVA Tastings and our supplier partners with professionalism

What We're Looking For

  • Must be 21 years of age or older
  • Friendly, outgoing, and comfortable speaking with consumers
  • Reliable transportation to and from events
  • Ability to stand for extended periods during events
  • Strong communication and customer service skills
  • Dependable, professional, and self-motivated
  • Smartphone with reliable internet access for reporting

Preferred but Not Required

  • Experience in hospitality, retail, customer service, marketing, promotions, or beverage sales
  • Knowledge of wine, spirits, beer, or ready-to-drink cocktails

Availability

Most events take place on Fridays, Saturdays, and Sundays. Team members are expected to maintain current availability.

If you're looking for flexible weekend work, enjoy engaging with people, and want to represent exciting beverage brands, apply today and become part of the NOVA Tastings team.


 
Apply: Brand Ambassador
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Are you an extroverted, passionate person who wants to make great money by standing in grocery and liquor stores and talking about alcoholic beverages? If so, in one sentence, why should we hire you? .**** Responses are screened and flagged for AI usage.*
Please rate yourself on a scale of 1–5:

1 – Beginner: Little to no knowledge beyond personal consumption.
2 – Basic: Familiar with common beer and wine styles and can discuss basic flavor profiles.
3 – Intermediate: Can describe differences between major varietals, beer styles, and production methods.
4 – Advanced: Comfortable educating consumers on regions, styles, tasting notes, food pairings, and production techniques.
5 – Expert: Extensive knowledge of beer, wine, and spirits.*
This is a sales-oriented position. Each shift includes specific sales targets to be met or exceeded. We're looking for motivated individuals who can drive results, engage customers, and represent our brand with energy and professionalism. Do you feel confident in a sales role? Please explain.**** Responses are screened and flagged for AI usage. *****
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